Our jerky is made with the tastiest ingredients on the island of Maui, Hawai‘i. Crafted in small batches, we strive to produce only the highest quality pipikaula, Hawaiian beef jerky. A staple of the 19th century paniolo (cowboys), the name pipikaula translates as “beef rope” and is as popular today as it was back on the open range. Maui Crisps are a mix of old and new: traditional family recipes merged with lighter, crunchier chips unlike any other jerky—it’s an original! Ultra thin slices of high quality beef are marinated in the tastiest family sauces and dried to crispy perfection on the slopes of Haleakala. Enjoy!